About Us

1. Our Story

Poppy and Crow was born out of a simple frustration: why is it so hard to find clothes that fit well, feel comfortable, and don't cost a month's rent? We founded the brand in the U.S. with a single mission—to make getting dressed the most effortless and enjoyable part of your day.

Our name reflects the qualities that define us: the Poppy, symbolizing a bold, confident, and uncompromising spirit; and the Crow, representing sharp wit and remarkable adaptability. This ethos drives our design philosophy: we create clothing for women who know exactly what they want and refuse to settle for anything less.

2. What We Do

We design and curate womenswear to bridge the gap between fast fashion and luxury brands. Every piece in our collection is carefully selected with a focus on three key areas:

Fit. We test every garment on a variety of body types. Say goodbye to sizing struggles and worries about items running small.

Fabric. We use premium fabrics that hold their shape, feel soft against the skin, and are durable enough for machine washing without pilling or shrinking.

Price. We use a direct-to-consumer model—eliminating middlemen and department store markups—to offer high-quality clothing at reasonable prices.

Our collections range from everyday essentials to pieces perfect for special occasions, including dresses, tops, bottoms, and versatile layering items designed for easy mixing and matching.